Tuesday, April 21, 2009

Screwing your customers with ecology.

Germans are a very ecology-minded folk, and being so they like to reduce their trash volume to an absolute minimum. For this reason refill-packs of various substances are widely available here, but the one we'll be concentrating on is liquid soap. In the past it's been cheaper to buy a refill bag of liquid soap than a new dispenser, as it saves the manufacturer on plastic packaging and the dispenser mechanics. A win-win situation for customer and producer. This seems to have changed recently.Here we see that refill and original are the exact same price, while this does make one wonder what the incentive for a customer to take the trouble to buy a refill bag is(green-mindedness aside), they're not really taking money out of your pocket, although they are saving themselves some. This is the case for the value priced generic brand. Now let's take a look at the brand-named stuff:We'll ignore the fact that they use liter as the base price unit on the dispenser and 100 ml for the refill. We'll also ignore the fact that you'll have 200 ml leftover when you refill the dispenser, resulting in a half empty bag that you'll have to store somewhere until you fill up the dispenser again. What we can't ignore is the fact that you'll be paying almost 5 Eurocent more for the same 100 ml of soap when you buy a refill. I'm not saying Palmolive condones this, because I'm pretty sure it's the retailer that has the last say on his prices. I'm also sure it's not just this retailer that does it; I've seen this in quite a few stores. It sucks nonetheless.

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